How much should SEO cost your business? The answers to this question are as plentiful as websites returned on any given search on Google. As a business owner , you should be looking at SEO as a long term investment into your business. So my answer is: “It costs you nothing.” SEO – done correctly – should…
The 10 warning signs that the person you’re talking to is not an SEO expert. In this day and age it’s pretty easy to come across someone who claims they are an SEO Expert. As a small business owner you are no doubt contacted by several people every week via phone or email claiming they…
SEO and Your Old & Tired Website SEO and first page rankings One of the questions we get a lot is why search engine optimization needs to be continually worked on once rankings have been achieved. Most business owners understand that SEO is a process that takes some time, but once desired rankings for a…
The Basics of measuring your marketing efforts How to measure the effectiveness of your SEO and PPC efforts When it comes to measuring your own SEO and PPC efforts, or perhaps you’re trying to measure your outsourced efforts, understanding what metrics to measure can be a difficult task. The sheer amount of data that can…
Drag & Drop Websites – WYSIWYG website programs are they worth it? Finding someone to build your business a website these days is as easy as looking online, or waiting for one of the probably many calls your business gets from people claiming they can build your presence online for cheap. Pricing for websites varies…
So you’re in the market for an SEO Company? For many small businesses, looking for a qualified local SEO Company can be a daunting task. There are many factors to look at when choosing an ethical internet marketing and web design company for your small business, and unfortunately all too often small business owners make…
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Hiring a reputable Internet Advertising company for your small business may seem like an easy task. There are many choices out there when it comes to website marketing, search optimization and search marketing companies. Unfortunately the decision to hire a reputable company to handle your online advertising is not as easy as it may seem.…
The Penguin Update and your small business website Google recently announced an update to their search ranking algorithms that in most part only affects what Google terms “spammy websites” but with that being said, there is in my opinion, some unintended affects to small business websites…
In this final article of Website Ranking Factors For Small Business, I will cover factors that can get your website penalized by the search engines, hurting your chances of appearing for the keywords you want. The below information is by no means all inclusive, but covers some of the more common black hat SEO activities…
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